What Pisses Me Off About The Colin Kaepernick/Nike Controversy

To commemorate the 30th anniversary of their infamous “Just Do It!” campaign, Nike announced Colin Kaepernick as the face of their new promotional push. With the easily mock-able slogan “believe in something, even if it means sacrificing everything,” Nike has tied itself to the anti-police, pro-communist dictator cultural figure and already seen negative movement in their overall stock price.